Negin Ahmadi; mirhasan seyedameri
Abstract
Objective: purpose of this study was identification and analysis of motivational indicators for sport expenditures (time and money).Methodology: The research method was descriptive, analytical and a combination of quantitative (questionnaire) and qualitative methods (Semi-structured interview) and was ...
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Objective: purpose of this study was identification and analysis of motivational indicators for sport expenditures (time and money).Methodology: The research method was descriptive, analytical and a combination of quantitative (questionnaire) and qualitative methods (Semi-structured interview) and was completely practical. The statistical population was 156 people consist of the sports science professors in the state universities, Azad and Payam Noor, managers, assistants, experts in the General Directorate of Sports and Youth and also the General Department of Education, Sports and Youth of Urmia and finally physical education expert’s teachers. The statistical sample was also estimated based on the total number and non-random method. The validity of the researcher's questionnaire was confirmed by 10 professors of the central research center. The reliability coefficient of the questionnaire was an acceptable value of 0/84. The data were analyzed with the Kolmogorov-Smirnov (KS) test, factor analysis test and one-sample t-test, and finally with the Friedman and Chi-2 test.Results: The findings of the research showed that the most important influencing indicators in the sport expenditures was intra-personal factors (mental-attitude, health, cognitive-knowledge and planning-targeting factors) and extra-personal factors (social-cultural, economic factors, facilities and equipment, legal and finally media and advertising).Conclusion: The consequence of paying attention to intrapersonal and intrapersonal factors, will including: increases health, creates an active and healthy lifestyle, returns investment and reduces the cost of treatment and finally develops citizens' sports participation.
Sahel Qaderi; Mina Mallaei; Reza Simbar; Sadegh Fatahi
Abstract
Objective: The present research examines special sports events as a tool for para-diplomacy in the border regions of Kermanshah province.Methodology: The current research adopts a qualitative approach and falls under the category of grounded theory. The data collection tools utilized in this study involve ...
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Objective: The present research examines special sports events as a tool for para-diplomacy in the border regions of Kermanshah province.Methodology: The current research adopts a qualitative approach and falls under the category of grounded theory. The data collection tools utilized in this study involve in-depth and semi-structured interviews with key stakeholders of special events, diplomacy, and para-diplomacy in the province. The interviews continued until theoretical saturation was achieved. Additionally, a snowball sampling method was employed to select interviewees, and the data obtained from 14 interviews were coded and analyzed using the grounded theory approach.Results: A total of 751 initial codes were extracted from the interview analysis. After extracting similar codes and eliminating duplicates, 259 open initial codes were identified. Conclusion: Paradiplomacy, as a novel approach, and special sports events, as instruments, should be utilized by governmental figures to advance this approach, leveraging all available capacities in border provinces for national development, regional interaction improvement, and shaping public opinion. In this regard, subnational units in Kermanshah province can contribute to the country's goals and development by leveraging the existing potential for organizing sports events, provided certain authorities are delegated to them through contracts and commitments to national interests.
amir ali rahnema; Ali Saberi; Hamidreza Irani
Abstract
Objective: The purpose of this study was to investigate the effect of social media capabilities on the intention of customers to buy sports services with respect to the mediating role of trust.Methodology: The research method was descriptive-correlational which was done using structural equation method. ...
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Objective: The purpose of this study was to investigate the effect of social media capabilities on the intention of customers to buy sports services with respect to the mediating role of trust.Methodology: The research method was descriptive-correlational which was done using structural equation method. The statistical population of the study was all users of sports services of Palladium Club in Isfahan, which was randomly selected. The sampling method was simple that the sample size in this study was 313. The research tool was a researcher-made questionnaire based on a standard questionnaire whose validity and reliability were confirmed. Data analysis was performed at two levels of descriptive statistics (mean, standard deviation and percentage) and inferential statistics (path measurement and analysis model) using then software spss and LISREL.Results: The results showed that social media capabilities can positively affect customers' intention to buy and increase their willingness to buy. The results also showed that trust can play a decisive role in using social media to buy.Conclusion: According to the research results, it is suggested that sports club managers have a positive view on the use of various social media to provide services and create the necessary awareness and motivation to buy customers.
Zahra Asgari Gandomani; Alireza Elahi; Hossein Akbari Yazdi; Ali Motie Nasrabadi
Abstract
Objective: The purpose of this article is to investigate the theoretical concepts and applications of e-sports in sports marketing.Methodology: The method of this study is a review of studies conducted in the field of e-sports to provide a complete continuum about this new field in the world of sports.Findings: ...
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Objective: The purpose of this article is to investigate the theoretical concepts and applications of e-sports in sports marketing.Methodology: The method of this study is a review of studies conducted in the field of e-sports to provide a complete continuum about this new field in the world of sports.Findings: With the advent of the Internet in today's world, e-sports emerged one after another and became an important aspect of sports consumption in the virtual world. Consumer demand for e-sports has attracted a significant portion of the sports and entertainment-related industries. Especially the last decade can be considered as the decade of growth and flourishing of potential business opportunities in this field. A review of articles from the last decade shows that this field has been a novel and popular field for academics and sports marketing researchers.Conclusion: In this article, while presenting the history and definitions, important variables and different fields of study in the field of e-sports marketing are introduced. Also, at the end, research suggestions are presented to researchers interested in the field of sports marketing.
Seyed Mohhamad Hosein Razavi; Mohsen Taheri; Forough Mohammadi
Abstract
: One of the most important steps in foresight is to identify and analyze the trends affecting it. Therefore, the main purpose of this study is to identify the major trends affecting the future competence of sports managers with world-class management in the Iranian sports industry.Therefore, after conducting ...
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: One of the most important steps in foresight is to identify and analyze the trends affecting it. Therefore, the main purpose of this study is to identify the major trends affecting the future competence of sports managers with world-class management in the Iranian sports industry.Therefore, after conducting library studies and reviewing valid documents and sources and Interviews with 23 experts, a list of processes The key to the future of competence of sports managers was obtained and using the Delphi method, macro trends were reduced from 89 to 37. Then, using the structural analysis method, the interaction matrix was designed and by forming a panel consisting of 11 experts and their consensus on the effect of factors on each other, the data entered the matrix. By analyzing the data from the matrix with Mick Mac software, the degree of effectiveness of each factor has been evaluated.Accordingly, strategic trends were identified as effective and it was found that trends such as investment in championship sports, globalization of sports, expanding the authority of sports organizations in policy-making, increasing the role of women in sports and the growth of green human resource management, have the greatest impact. The future of sports managers is to compete with world-class management in the sports industry. Therefore, paying attention to the characteristics of sports managers, which creates more ability to deal with the changing environment, helps sports managers in managing sports organizations with world-class management
mohammad reza azimi; Zeinab Mondalizadeh; Karim Zohrehvandian
Abstract
Objective: The purpose of this article was to identify barriers to launching sports startups and provide solutions.Methodology: The present study was qualitative and applied in terms of purpose. Library studies, interviews and Delphi questionnaire were used to collect data. The statistical population ...
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Objective: The purpose of this article was to identify barriers to launching sports startups and provide solutions.Methodology: The present study was qualitative and applied in terms of purpose. Library studies, interviews and Delphi questionnaire were used to collect data. The statistical population was sports management professors, specialists in science and technology parks and sports start-ups in Hamadan province. Using purposive sampling method, 30 people participated in the Delphi panel. According to the Kendall coefficient, the Delphi approach ended in the third round.Results: Findings showed that the barriers to launching sports startups can be summarized in 6 components; obstacles to starting sports startups included managerial barriers, socio-cultural barriers, lack of awareness and ignorance, legal barriers, human capital barriers and environmental barriers were mentioned. In accordance with the obstacles, management strategies, socio-cultural strategies, educational strategies, legal solutions and environmental solutions were mentioned. Conclusion: It seems that the set of managerial, cultural and social factors, barriers to human capital, structural-commercial, legal-legal barriers and environmental conditions are among the barriers to start-up in a sports startup ecosystem and in this regard, according to solutions, support of organizations and institutions for startups seems necessary.Keywords: Business Management, Sports Entrepreneurship, Start-ups, Strategies, Startup Challenges
Mohamad HematiNezhad Touli; Shahram Shafiee; Mehr Ali HematiNezhad Touli; Zahra Taslimi
Abstract
Objective: The purpose of this study was to design a model for the role of sport in world peace.Methodology: In this qualitative research method, the foundation data method has been used to answer the research questions. Data were collected through semi-structured interviews. The statistical population ...
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Objective: The purpose of this study was to design a model for the role of sport in world peace.Methodology: In this qualitative research method, the foundation data method has been used to answer the research questions. Data were collected through semi-structured interviews. The statistical population of the study consisted of all experts and specialists who were familiar with the subject of peace and sports. According to the data foundation method, sampling was done theoretically. Data analysis was performed using three stages of open, axial and selective coding using version 7 of Atlas-Ti software.Results: After open coding, the categories of causal conditions included Politics, Internationalism, Education, and Economics. Underlying conditions included Organizational, Political, Socio-Cultural, and International conditions. Strategies of action included Political, Organizational, Educational, Managerial strategies and its Structural and Human Consequences were extracted. Then, in the axial and selective coding stage, the link between these categories was determined in the form of a paradigm model of the research and the final theory was formed.Conclusion: Based on the results of research on the role of sport in world peace, it can be said that a challenging path is still ahead. It seems that by emphasizing the role of Politics, International Relations, Education and constructive cooperation between national and international sports authorities and world rulers, one can hope to improve the current situation and promote world peace through sport.
somayeh emadi; mehdi rastegari
Abstract
Objective: The aim of this study was to develop a strategic plan for the development of beach sports in Iran by combining BSC and ISM techniques.Methodology: The research method is descriptive and applied in terms of purpose. Data were collected by field and mixed qualitative and quantitative methods. ...
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Objective: The aim of this study was to develop a strategic plan for the development of beach sports in Iran by combining BSC and ISM techniques.Methodology: The research method is descriptive and applied in terms of purpose. Data were collected by field and mixed qualitative and quantitative methods. The statistical population of the study in the qualitative section, including 18 experts and in the quantitative section, the officials of the Coastal Committee of the federations and delegations of the coastal provinces that have water and beach sports, was equal to 88 people. Due to the limitations of the members, the statistical sample was equal to the community. The research instrument was a researcher-made questionnaire including 16 strategic objectives and structural self-interaction forms and BSC landscaping. The validity of the questionnaire was confirmed by 10 professors of university sports management and its reliability was confirmed by Cronbach's alpha test (α = 0.87). Chi-square and ISM techniques were used to analyze the data.Findings: The findings showed how the relationship between goals in seven levels and four perspectives of growth and learning, processes, stakeholders (customer) and development and finance. The findings also showed that the objectives of increasing research and development and educational measures were at the basic level of the interpretive structural model and in terms of growth and learning.Conclusion: It can be said that the expansion of research and educational activities in beach sports will pave the way for the realization of other goals.
Mohammad Javad Ziya; Rahim Ramezaninejad; Mohammad Ebrahim Razaghi
Abstract
Objective: The objective of the article is to interpret some of the structural and content dimensions, and to analyze the sports organization process by the use of the metaphorical approach.Methodology: This research is of the self-reflexive type which has used the “bicycle” sports metaphor ...
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Objective: The objective of the article is to interpret some of the structural and content dimensions, and to analyze the sports organization process by the use of the metaphorical approach.Methodology: This research is of the self-reflexive type which has used the “bicycle” sports metaphor for the classification of the structural relationship and of the organization based on Mintezberg concept. Results: Considering the bicycle metaphor, the saddle of the bicycle can be considered as the Technostructure, the back wheel as the support staff, the front wheel as the operating core, the handlebar as the professional management, and its body as the middle core. The manager of the organization is to be considered as the bicycle rider who uses the technostructure and support staff advice in order to run the organization. The extent of the wind, the evenness of the road and its diversion are to be considered as a metaphor for the role of the content factors such as environment, strategy, policy and power relations, culture, technology and so on. Conclusion: Therefore, now it’s time for the small and large sports organizations to prove they are as moving, dynamic, and flexible as the small and large bicycles of which people of the different age, gender, occupation and strength, aim and desire to use.
Seyed Gholamreza Razavi; Mohammad Nikravan; seyed emad hoseini
Abstract
Objective: The purpose of this study was to design the model of the Ministry of Sports and Sports Managers of Iran.Methodology: The present study is based on the purpose of fundamental research and is conducted according to exploratory data collection and using the data theory method. ...
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Objective: The purpose of this study was to design the model of the Ministry of Sports and Sports Managers of Iran.Methodology: The present study is based on the purpose of fundamental research and is conducted according to exploratory data collection and using the data theory method. The data collection tool was a deep semi-structured interview. The statistical population consisted of experts responsible for the physical education of the overall education departments, managers, heads of sports federations in the country, and the physical education instructors of the students. Based on the theoretical saturation criterion, 15 people have been used by the targeted sampling method with snowball techniques. The collected data were analyzed using open, axial, and selective coding, and the final pattern was extractedResults: As a result, 172 primary concepts and 13 main concepts were obtained, which in the form of a paradigm model, including axial and causal conditions (structural, management and leadership and staff characteristics), bed or field (organizational orientation and landscape And the resources of the equipment), interventional factors (update, nonlinearity of organization and knowledge management), strategies (organizational development and processes of processes) and implications (entrepreneurship, organizational dynamics, and preservation of human resources) were presented.Conclusion: The findings of the research show that managers and sports experts use a competency framework for exercise, training, selection, and appointment
