شناسایی پیشران‌های کلیدی مؤثر بر آینده صنعت ورزش ایران با رویکرد آینده‌پژوهی

خواجه کریم الدینی, روح الله; بنار, نوشین; زالی, نادر

doi:10.22124/jsmd.2023.25262.2828

نوع مقاله : مقاله پژوهشی Released under (CC BY-NC 4.0) license I Open Access I

نویسندگان

¹ دانشجوی دکتری مدیریت ورزش، دانشکده تربیت بدنی و علوم ورزشی، دانشگاه گیلان، رشت، ایران

² دانشیار مدیریت ورزش، دانشکده تربیت بدنی و علوم ورزشی، دانشگاه گیلان، رشت، ایران

³ دانشیار شهرسازی، گروه شهرسازی، دانشکده معماری و هنر، دانشگاه گیلان، رشت، ایران

https://doi.org/10.22124/jsmd.2023.25262.2828

چکیده

هدف: هدف از این پژوهش شناسایی پیشران‌های کلیدی مؤثر بر آینده صنعت ورزش ایران با رویکرد آینده‌پژوهی بود.
روش‌شناسی: روش پژوهش حاضر از نظر ماهیت جزء روشهای آینده‌پژوهی و آینده نگاری، تحلیلی و اکتشافی است که با بکارگیری ترکیبی از روش‌های کمی و کیفی انجام گرفت. جامعه آماری پژوهش حاضر صاحبنظران (اساتید مدیریت ورزشی، کارشناسان ورزشی و ورزشکاران) در زمینه‌ صنعت ورزش بودند. نمونه‌گیری به روش هدفمند بود که 11 نفر انتخاب شد. در این پژوهش از روش‌های مبتنی بر داده که حاصل مطالعات و جستجو در پژوهش‌ها و کتب حوزه صنعت ورزش و همچنین از روش‌های مبتنی بر نظر متخصصان و خبرگان به طور هم‌زمان استفاده شد. پس از گردآوری داده‌های مرحله نخست، 28 گویه که امتیاز بیشتری کسب کرده بودند در ماتریس قرار گرفتند و طبق نظرات پنل خبرگان تکمیل و مورد ارزیابی قرار گرفت و با استفاده از نرم‌افزار میک‌مک تجزیه‌وتحلیل شد.
یافته‌ها: بر اساس نتایج پژوهش عوامل مختلفی بر آینده صنعت ورزش تأثیرگذار هستند که مهمترین عوامل در آینده صنعت ورزش ایران عبارت از میزبانی مشترک رویدادهای بزرگ ورزشی، ثبات مدیریت، حمایت از کسب‌وکارهای نوین ورزشی، شایسته‌سالاری و تخصص، تولیدات و تجهیزات مدرن و فناوری، تشکیل شرکت‌های تولیدی چندملیتی، حمایت از خصوصی‌سازی باشگاه‌ها و تقویت جایگاه ایران در نمادها و کرسی‌های بین‌المللی بودند.
نتیجه‌گیری: برای ساختن آینده‌ای روشن در پیش روی صنعت ورزش کشور، باید نگاهی ویژه به عوامل کلیدی شناسایی‌ شده داشت.

کلیدواژه‌ها

موضوعات

نظریه پردازی و آینده پژوهشی در ورزش

عنوان مقاله [English]

Identifying the Key Drivers Affecting the Future of Iran's Sports Industry with a Futures-Research Approach

نویسندگان [English]

Rouhollah Khajehkarimoddini ¹
Noshin Benar ²
Nader Zali ³

¹ PhD student in Sport Management, Faculty of Physical Education and Sport Sciences, University of Guilan, Rasht, Iran

² Associate Professor in Sport Management, Department of Sport Management, Faculty of Physical Education and Sport Sciences, University of Guilan, Rasht, Iran

³ Associate Professor in Urban Planning, Department of Urban Planning, Faculty of Architecture and Arts, University of Guilan, Rasht, Iran

چکیده [English]

Objective: The purpose of this research was to identify the key drivers affecting the future of Iran's sports industry with a future-research approach.
Methodology: In terms of nature, the current research method is based on future research and forecasting, analytical and exploratory methods, which were carried out by using a combination of quantitative and qualitative methods. The statistical population of the current research was experts (professors of sports management, sports experts, and athletes) in the field of the sports industry. Sampling was done way, and 11 people were selected. In this research, data-based methods that were the result of studies and searches in research and books in the field of sports industry, as well as methods based on the opinion of specialists and experts, were used simultaneously. After collecting the data of the first stage, 28 items that had gained more points were placed in the matrix and were completed and evaluated according to the opinions of the expert panel and analyzed using the MicMac software.
Results: Based on the research results, various factors influence the future of the sports industry. The most important factors in the future of the Iranian sports industry are: joint hosting of major sports events, management stability, support for new sports businesses, meritocracy, and expertise. Orientation, modern and technological productions and equipment, forming multinational manufacturing companies, supporting the privatization of clubs, and strengthening Iran's position in international institutions and seats.
Conclusion: In order to build a bright future for the country's sports industry, one should take a special look at the identified key factors.

کلیدواژه‌ها [English]

Sports
Meritocracy
Management Stability
Production
Privatization

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مدیریت و توسعه ورزش

شناسایی پیشران‌های کلیدی مؤثر بر آینده صنعت ورزش ایران با رویکرد آینده‌پژوهی

مراجع

مراجع

دوره 15، شماره 3 - شماره پیاپی 47
پاییز- پیاپی 47
مهر 1405

شناسایی پیشران‌های کلیدی مؤثر بر آینده صنعت ورزش ایران با رویکرد آینده‌پژوهی

مراجع

مراجع

دوره 15، شماره 3 - شماره پیاپی 47پاییز- پیاپی 47مهر 1405

دوره 15، شماره 3 - شماره پیاپی 47
پاییز- پیاپی 47
مهر 1405