نوع مقاله : مقاله پژوهشی
نویسندگان
1 استادیار مدیریت ورزش، دانشگاه پیام نور، تهران، ایران
2 استادیار مدیریت ورزش، دانشگاه پیام نور، یزد، ایران
3 کارشناسی‌ارشد مدیریت اوقات فراغت، دانشگاه پیام نور، گرمسار، ایران
چکیده
هدف: هدف پژوهش حاضر شناسایی عوامل مؤثر بر استفاده از جاده‌های سلامت برای گذران اوقات فراغت به روش داده‌بنیاد بود.
روش‌شناسی: روش پژوهش حاضر از نوع توصیفی و از لحاظ روش جمع‌آوری داده‌ها کیفی با رویکرد داده‌بنیاد بود. جامعه آماری شامل تمام مدیران ورزش شهرداری و اداره ورزش و جوانان شهر بابک کرمان بود که تعداد آنها بیش از 30 نفر بودند و نمونهگیری به شیوه گلوله برفی تا 15 نفر ادامه یافت تا پژوهش به اشباع نظری رسید. ابزار پژوهش، مصاحبه با سوالات نیمه‌ساختاریافته بود. اعتبار ابزار پژوهش از طریق اعتمادپذیری، تأییدپذیری، وثوق و انتقال‌پذیری و پایایی آن به روش ضریب پی اسکات بررسی و تأیید شد. جهت تحلیل اطلاعات از روش داده‌بنیاد استراوس-کوربین و کدگذاری سیستماتیک (باز، محوری و گزینشی) استفاده شد.
یافته‌ها: یافته‌ها حاکی از آن است که بهترین راهحل با توجه به الگوی داده بنیاد پژوهش، دارای هفت عامل در سه شرایط علّی، مداخلهگر و زمینهای و 37 مؤلفه مرتبط با کل الگو است که شامل عوامل مرتبط با ورزش ویژه بانوان، اجتماعی، محیط ورزشی، توصیه‌های رفتاری، تبلیغات، آگاهی دادن و عوامل انگیزشی بود.
نتیجه‌گیری: افزایش استفاده از جاده‌های سلامت برای گذران اوقات فراغت مستلزم بهبود زیرساخت‌ها، تبلیغات موثر، ارتقای آگاهی عمومی و ایجاد انگیزه‌های مالی و غیرمالی است. پیشنهاد می‌شود سیاست‌گذاران و مدیران شهری با برنامه‌ریزی هدفمند و ارتقای کیفیت خدمات، مشارکت عمومی را افزایش دهند.
کلیدواژه‌ها
عنوان مقاله [English]
Identify the Factors Affecting the Use of Health Roads to Spend Leisure
نویسندگان [English]
- Mahboobeh Rouzbahani 1
- Fateh Farazyani 1
- Heidar Hosseini 2
- Zeinab Dohoii 3
1 Asistant Professor of sport management, Payame Noor University, Tehran, Iran
2 Asistant Professor of sport management, Payame Noor University, Yazd, Iran
3 Master of Leisure Management, Payame Noor University, Garmsar, Iran
چکیده [English]
Objective: The goal of this study was to identify the factors affecting the use of health roads for leisure based on grounded theory approach.
Methodology: The method of the present research was descriptive and in terms of data collection method was qualitative with the foundation data approach. The statistical population included all the sports managers of the municipality and the Department of Sports and Youth of Babak city of Kerman, whose number is more than 30. Snowball sampling continued up to 15 people when the research reached theoretical saturation. A semi-structured interview was used as the research tool. The validity of the research instrument was assessed and confirmed through reliability, verifiability, trustworthiness and transferability and its reliability by P-Scott coefficient method. Data analysis was conducted using Strauss-Corbin systematic coding (open, axial and selective coding).
Results: The findings indicated that the best solution based on the research’s Grounded theory model, includes seven factors across three conditions: causal, intervening and contextual, along with 37 related components. these factors encompass women’s sports, social aspects, sports environment, behavioral recommendations, awareness-raising and motivational factors.
Conclusion: The results showed that increasing the use of health roads for leisure requires improving infrastructure, effective advertising, raising public awareness, and providing financial and non-financial incentives. It is recommended that policymakers and urban managers enhance service quality and implement targeted planning to increase public participation.
کلیدواژه‌ها [English]
- Health Road
- Leisure
- Grounded Theory
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