نوع مقاله : مقاله پژوهشی
نویسندگان
1 دانشجوی دکترای مدیریت ورزشی دانشگاه رازی
2 دانشیار دانشگاه رازی
3 استادیار دانشگاه رازی
چکیده
هدف: حرفهایگرایی در ورزش از مهمترین و کاربردیترین مفاهیم بازاریابی ورزش است و به یکی از مفاهیم پایه در ورزش کشورهای توسعه یافته تبدیل شدهاست. بنابراین، هدف این پژوهش، ارائه مدلی برای سنجش مشکلات موجود در زمینه حرفهایگرایی در لیگ برتر فوتبال ایران بود.
روششناسی: جامعه آماری شامل کلیه شرکتکنندگان در پنجمین کنگره ملی مدیریت ورزشی با رویکرد اقتصادی بود که حجم نمونه بر اساس جدول مورگان، 201 نفر بود. روش پژوهش، توصیفی- همبستگی بود. ابزار گردآوری دادهها، پرسشنامه محقق ساخته ای بود که اعتبار سازه آن، به روش تحلیل عاملی تأییدی، آزمون شد. پایایی آن نیز براساس آلفای کرونباخ 93/0 بدست آمد. همچنین برای سنجش مشکلات موجود، از معادلات ساختاری استفاده شد.
یافتهها: بر اساس یافتهها، مدل تحقیق دارای برازش مناسبی است و مشکلات در این حوزه شامل بخش اقتصادی، اطلاعاتی و روابط عمومی، مدیریتی و رهبری، قانونگذاری و حقوقی، حمایتی و سیاسی و تسهیلاتی و تجهیزات میباشد.
نتیجهگیری: فدارسیون فوتبال و مدیران باشگاهها میتوانند با برنامهریزی بلندمدت مشکلات موجود را برطرف و زمینه رشد حرفهگرایی در لیگ فوتبال ایران را فراهم آورند
کلیدواژهها
عنوان مقاله [English]
Investigating the problems of professionalism in Soccer Premier League
نویسندگان [English]
- Akram Ghobadi yeganeh 1
- bahram Yoosefy 2
- hossein eydi 3
1 Razi University lecturer
2 associate Professor of Razi University
3 Assistant professor of Razi University
چکیده [English]
Objective: Professionalism in sport is one of the most important and most functional sports marketing concepts and is one of the basic concepts in spurts’ development countries. Therefore, the aim of this study to develop a model for assessing the existing problems in the field of professionalism in the premier soccer league of Iran.
Methodology: The study population included all participants in the Fifth National Congress of Sport Management with the economic approach; the sample based on Morgan table was 201 people. The research method was descriptive- correlational. The data collection tool was questionnaire-construct; its validity was tested by confirmatory factor analysis. Cronbach's alpha was calculated on the basis of its reliability 0/93 and to measure the current problems of structural equation was used.
Results: The results showed that the measurement model study is a good fit and problems in this area include economic, informational and public relations, management and leadership, legislative, legal, and political support, and facilities and equipment.
Conclusion: Football federation and club managers could resolve the existing problems with long-term planning and provide professionalism growth in the soccer League of Iran.
کلیدواژهها [English]
- professionalism
- Premier League
- soccer
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