Document Type : Research Paper

Authors

1 PhD student in Sports Management, Razi University, Kermanshah, Iran

2 Associate Professor of Sports Management, Razi University, Kermanshah, Iran

3 Assistant Professor of Sports Management, Halbjah University, Halbjah, Iraq

10.22124/jsmd.2024.25839.2852

Abstract

Objective: The purpose of this research was to provide a framework for analyzing the capacity of digital transformation in Iraqi football federation.
Methodology: The research method was a combination of qualitative (thematic analysis approach) and quantitative (descriptive-analytical approach). In the qualitative part, opinions were sought from scientific (professors and specialists) and executive (managers and executive experts) experts (15 people = judgmental sampling). In the quantitative part, based on a sufficient number for strategic analysis (20 to 60 people), managers and experts of the Iraqi Football Federation were sampled in a targeted way (31 people). The research tool in the qualitative part included a semi-guided interview along with a structured library study. In the quantitative section, a questionnaire extracted from the qualitative section (43 questions on a 10-choice evaluation scale) was used. The validity of the tools and findings was confirmed in the qualitative part through the agreement between the coders and in the quantitative part through the content validity of the questionnaire (6 experts) and the Delphi panel.
Results: The findings showed that the analysis framework of digital transformation capacity of sports federations includes 43 indicators, 13 dimensions and 4 general perspectives. Quantitative findings also showed that the biggest gap in digital transformation capacity is related to digital services and support (4.97) and the lowest gap is related to digital work environment (3.23).
Conclusion: Based on the findings, it can be said that digital transformation in Iraqi sports federations is a multidimensional structural, human, infrastructural and functional category and requires continuous recognition and evaluation based on valid indicators.

Keywords

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