Ahmad Nazari torshizi; Zahrasadat Mirzazadeh; Mahdi Talebpour; Ali Benesbordi
Abstract
Objective: The purpose of the current research was to identify and prioritize the components of national sports branding in Iran.
Methodology: In terms of the purpose of this research, it was an applied research that is a mixed research that was conducted in two stages. First, the data characteristics ...
Read More
Objective: The purpose of the current research was to identify and prioritize the components of national sports branding in Iran.
Methodology: In terms of the purpose of this research, it was an applied research that is a mixed research that was conducted in two stages. First, the data characteristics of the country in the national branding of sports were identified by the data theory of the foundation and Glaser approach, and in the next stage, the factors were prioritized by the fuzzy Dematel method. The statistical population of this study included professors of sports management, sports marketing management, branding specialists, experts in the field of public and sports diplomacy, specialists in the field of public and sports tourism, members of the media, sports sociologists and sports psychologists. The sampling method was purposive. A total of 21 interviews were conducted as open and in-depth questions until the data reached theoretical saturation. In the Fuzzy Dimitel section, 9 experts answered the matrix questionnaire.
Results: The research findings showed that there are a total of 86 indicators in the national sports branding of the country, which are classified into 10 concepts, advertising, foreign policy and sports diplomacy, tourism and intrinsic assets and brand image in the category of effective indicators and five, cultural, sports policy-making, information technology and technology, charitable activities and social responsibility are among the effective indicators.
Conclusion: In general, it was concluded that the country of Iran has significant indicators in the field of national sports branding, and due to the intrinsic nature of most of these indicators, the country is in a good position for national sports branding.
alireza khademloo; Mahdi Talebpour; Mohammad Kashtidar; vahid saatchian
Abstract
Objective: The human resources of sport as the sports executives of each country are very influential on all sectors of the sports industry.Methodology: Accordingly, the recognition of the competencies essential for them is the main objective of the current research. This research was an applied research ...
Read More
Objective: The human resources of sport as the sports executives of each country are very influential on all sectors of the sports industry.Methodology: Accordingly, the recognition of the competencies essential for them is the main objective of the current research. This research was an applied research and was carried out qualitatively using Grounded Theory. The statistical population of the study consisted of physical education elites in Physical Education Departments of Iranian state universities.Results: The sampling was carried out theoretically using and snowball sampling technique. The instrument for data collection was a semi-structured interview. Also, the data from the interviews were coded and analyzed using grounded theory. The grouping of the codes resulted in 4 main categories (Cultural context, knowledge, psychology and organizational independence), 9 sub-categories and 32 concepts.Conclusion: The final results obtained in this study showed that addressing and eliminating harmful areas in the physical education departments of the universities helps to achieve the strategic goals of the organization, and, on the other hand, the presence of qualified staff in Academic sports can pave the way for improving injuries.
fereshte adib roshan; hosein peymani zad; mehdi talebpour; Ali Asghar pourazzat
Abstract
Objective: This study is a prospective study considering its vision. The aim is to open up more interaction and planning for the current youth of Iran who will older in 2050. Hoping to create and rewrite images more favorably than identified in this study. Methodology: In order to identify these images, ...
Read More
Objective: This study is a prospective study considering its vision. The aim is to open up more interaction and planning for the current youth of Iran who will older in 2050. Hoping to create and rewrite images more favorably than identified in this study. Methodology: In order to identify these images, the qualitative approach and the data theory approach were used. In this regard, deep interviews were conducted with 20 experts in the fields of sports science, futurology and demography to identify key images with the emphasis being expert in older people field. Results: In the first step of the research, 37 codes were extracted from the 181 codes received from the interviews, in the central coding stage, the codes extracted in the previous phase were in the form of 7 codes, and finally in the selective coding stage, emergence of new and dynamic, healthy and dynamic bodies and enterprises, dynamic relationships, and dynamic economics were identified as selective codes and future images of the field of age. Conclusion: According to the results of the study, it seems that having exercise in the minds of Iranian youth in 2020 and understanding and paying attention to the images provided for 2050 olders images enables them to understand their future prospects and appropriate response to these conditions can take into account the active and dynamic image of the olders with regard to the socio-economic images of the elderly.
Mojtaba Rajabi; Mahdi Talebpour; zahed ghaderi; Hasan Asadi dastjerdi
Abstract
Objective: the present study aims at investigating the effect of national volleyball leagues on the host society’s support with the moderating role of traffic problems. Methodology: the study was carried out based on a descriptive research of correlation type. The study’s population included ...
Read More
Objective: the present study aims at investigating the effect of national volleyball leagues on the host society’s support with the moderating role of traffic problems. Methodology: the study was carried out based on a descriptive research of correlation type. The study’s population included the spectators of the national volleyball leagues’ games during 2019.A total of, 456 questionnaires were collected and analyzed. To assess the effect of this event on the society’s support, a self-adminisrated questionnaire was utilized. After verifying the face and content validity of the questionnaires, the reliability of its variables was estimated in a pilot study using Cronbach’s alpha method and a coefficient equal to 0.7 was attained. PLS software was employed for investigating the study’s model. Results: the results indicated that the economic, psychic income, political and socio-cultural factors have positive impacts on the host society’s support; and, the traffic problems were found having negative effects on the host’s supports. However, no association was evidenced for bioenvironmental factors on the effects of the event on the host society’s support. Moreover, traffic problems, as moderators, have only negative effects on the relationship between psychic income of the event and the host society’s support. Conclusion: Since Iran will participate in these competitions continuously for up to seven years, it is possible to reduce the negative effects and emphasize the positive factors of this event, to provide the conditions for the community to benefit from these effects.
Amir Montazeri; mehdi talebpou; reza andam; anoshirvan kazemnezhad
Abstract
Objective: the purpose of this study was to investigate the role of team image in fan’s team identification in Iran’s sport industry via structural equation modeling. Methodology: The research method was descriptive-correlation. The statistical population of the study included all fans over ...
Read More
Objective: the purpose of this study was to investigate the role of team image in fan’s team identification in Iran’s sport industry via structural equation modeling. Methodology: The research method was descriptive-correlation. The statistical population of the study included all fans over 18 years old in the Premier League in 2015/16 season. 640 questionnaires were analyzed as statistical sample. Heer and et al (2011), questionnaire and Chun (2008), questionnaire, to measure team identification and team image were used respectively. After confirming the face and content validity of questionnaires, For the reliability of team identification and team image questionnaires Cronbach’s alpha coefficient (α= .93; α= .81) were estimated respectively in a pilot study. Results: Structural equation model analysis showed that team image has positive and significant effect on fans’ team identification. Conclusion: So, It is recommended to sport managers, to consider the issues such as appreciate the fans and fair play to creating a positive team image in the mind of fans in order to create and enhance the team identification
fereshte adib roshan; Mehdi Talebpour; hosein peymanizad
Abstract
Objective: This research discusses future development of elite sports based on national perspective by using strategic management approaches relying on scenario– based planning models. Methodology: In this study has been used cross– impact analysis, and scenario-base planning have offered ...
Read More
Objective: This research discusses future development of elite sports based on national perspective by using strategic management approaches relying on scenario– based planning models. Methodology: In this study has been used cross– impact analysis, and scenario-base planning have offered flexible and Comprehensive planning combination in proposing new style in foresight of sports development. Among used innovations, employing of Micmac and Scenario wizard software to cross– impact analysis and creating scenario carts can be mentioned. Results: In order to realize the research goals based on drawing the stable guideline of elite sports, first, by monitoring the literature and by using Panel of experts, proceeding forces having an impact on developing championship sports have been derivated. Then. After verification of their validity and durability by experts, in ponded sessions applying structured analysis matrix other has been assessed. Finally, using two key factors, with properties like having impact and uncertainlyEffectiveness and impact, the scenario logic is designed and finds scenarios is represented. The result of analyzing factor, derivation of two key factors including backing up of financial supporters and scenarios called "sprint", “relay race”, “high jumping” and “water pit”, than alternative position of them was determined. Conclusion: Finally, regarding the scenarios extracted, it is suggested that in the current chaotic and competitive situation, Youth and Sports General Directorate of Khorasan Razavi make long term plans and focus on foresight patterns. Besides, it should be conscious about the likelihood of each scenario by thorough and continuous environmental scanning and capture a comprehensive knowledge of the future by investigating and evaluating each of its strategies in case of happening each scenario and if necessary, it should formulate and replace new strategies
reza rajabzadeh; Mehdi Talebpoor; AliAkbar Mirzapour
Abstract
Objective: The purpose of study was to identify the effective factors on Mazandaran spectators’ attendance in volleyball league. Methodology: According to data collection, it was a descriptive survey. The statistical population included all the spectators in 2012-13 season of the men's volleyball ...
Read More
Objective: The purpose of study was to identify the effective factors on Mazandaran spectators’ attendance in volleyball league. Methodology: According to data collection, it was a descriptive survey. The statistical population included all the spectators in 2012-13 season of the men's volleyball premier league in competitions between Kaleh volleyball team with Saipa volleyball team, Matin Varamin volleyball team and Peykan volleyball team. There were 361 (persons) selected as the sample size based on Morgan’s table. Data collection tool was a 26-items structured questionnaire including the effective factors on spectators’ attendance in terms of economics, attractiveness of the game, priorities of spectators, and facilities. Validity was confirmed by nine physical education experts and reliability was measured using Cronbach's alpha (α=0.85). In this study, descriptive statistics was used for classifying and summarizing the findings. Moreover, the inferential statistics (t-test using the SPSS software and structural equation modeling in LISREL software) was used to analyze data. Results: According to the results of t-test, attractiveness of the game, priorities of spectators and facilities factors were significantly related to spectators’ attendance tendency. But, the economics factor does not have an impact on spectators’ attendance (p <0.05). The results of structural equation modeling showed that the facilities factor had the greatest impact among factors (factor load=0.89, t=11.95) and the attractiveness factor had the least effect (factor load=0.65, t=7.61). Conclusion: Considering the attractiveness, priorities of spectators, and facilities, as well as an accurate and comprehensive planning to improve these factors can play a big role to attract the spectators to the volleyball clubs.
Farideh Hadavi; Mehdi Talebpour; Abolfasle Farahani; Azam Nakhieniazi
Volume 4, Issue 2 , June 2015, , Pages 136-151
Abstract
Objective: This study aims to predict organizational entrepreneurship of Sports and Youth Ministry managers and experts based on emotional and cultural intelligence. Methodology: The study is practical and correlational plan. 273 managers and experts of Sport and Youth Ministry were selected as sample. ...
Read More
Objective: This study aims to predict organizational entrepreneurship of Sports and Youth Ministry managers and experts based on emotional and cultural intelligence. Methodology: The study is practical and correlational plan. 273 managers and experts of Sport and Youth Ministry were selected as sample. Subjects completed three questionnaires of Ang’s cultural intelligence, Shering’s emotional intelligence and Marguerite Hill’s organizational entrepreneurship and their reliability were determined as 0.78, 0.87, and 0.82 respectively. Descriptive and inferential statistics were used for data analysis (Pearson correlation coefficient and stepwise multiple regression). Results: The study results showed that there is a positive relationship between organizational entrepreneurship and emotional intelligence (r=0.30) and cultural intelligence (r=0.29). Results of stepwise regression analysis indicated that all aspects of cultural intelligence (cognitive (ß =-0.21), meta-cognitive (ß=0.17), motivation (ß=0.20) and behavioral (ß=0.18) dimensions) are good predictors of organizational entrepreneurship, while only two dimensions of emotional intelligence (self-awareness (ß =0.19), and self-management (ß=0.19)) can predict organizational entrepreneurship. Conclution: In summary, emotional and cultural intelligence affects organizational entrepreneurship; and Sports and Youth Ministry managers and experts can increase organizational entrepreneurship rate to some extends using these major types of intelligence.
Mehdi Talebpour; Javad Khazaei Pool; Abdolhamid Shamsi; Misam Rohani
Volume 2, Issue 1 , April 2013, , Pages 41-53
Abstract
AbstractObjective: Purpose of the present study was to analyze and evaluate the online ticket sale barriers by using an analytic hierarchy process (AHP) in Iran’s premier football league.Methodology: This study was a descriptive-survey one. The research instrument was a researcher-developed questionnaire. ...
Read More
AbstractObjective: Purpose of the present study was to analyze and evaluate the online ticket sale barriers by using an analytic hierarchy process (AHP) in Iran’s premier football league.Methodology: This study was a descriptive-survey one. The research instrument was a researcher-developed questionnaire. The validity of the questionnaire was approved by academic experts in the field of sports and Information Technology. The reliability as well as the inconsistency rate was evaluated and confirmed as 0.008. The statistical population of this study consisted of all experts in sports management, marketing management, information technology, football federation officials. Based on the judgment of non-probability sampling methods (expert opinion) 113 of them were selected as the statistical sample. In this study, at first, barriers for using technology to sell online tickets for league matches were identified and classified into four: financial, organizational, technical and behavioral barriers, and then the questionnaire was completed by respondents. For data analysis, Analytic hierarchy process (AHP) and Expert Choice11 software were used.Results: The results indicated that the main barriers for online ticket sales of premier football league matches were respectively, the technical (0.299), financial (0.260), organizational (0.221), and behavioral (0.220) barriers.Conclusion: Understanding of these barriers can help us have a better use of online ticket sale potential in premier football league matches.Keywords: Online ticket sale, Premier football league, Implementation barriers, Analytic hierarchy process.
