Volume 12 (2023)
Volume 11 (2022)
Volume 10 (2021)
Volume 9 (2020)
Volume 8 (2019)
Volume 7 (2018)
Volume 6 (2017)
Volume 5 (2016)
Volume 4 (2015)
Volume 3 (2014)
Volume 2 (2013)
Volume 1 (2012)
Keywords = advertising
Number of Articles: 5
The Interaction of Electronic sports and Sports Marketing: Theoretical Concepts and Research Applications
Volume 12, Issue 1, June 2023
Modeling the Relationship Between Nonsport Products Advertised by Sport Celebrity Endorsers, with Trust, Repurchasing and Loyalty of Consumers
Volume 10, Issue 1, January 2021, Pages 162-174
The Effect of Privatization and Advertising on Sports Clubs Revenue in Ardabil Province
Volume 9, Issue 1, March 2020, Pages 188-204
Evaluation of factors affecting on acceptance of products endorsing athletes from customers' perspective
Volume 7, Issue 4, February 2019, Pages 90-104
Analysis of endorsement process of Iranian athletes by using the grounded theory
Volume 5, Issue 2, January 2017, Pages 91-107