Sport Management and Development
Javad Moradi; Rasool Nazari
Abstract
Objective: The purpose of this study was to present the commercialization model of Iran's football industry based on sustainable development and performance.
Methodology: Due to the exploratory nature of the research, the qualitative research method was used to present a model related to the research ...
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Objective: The purpose of this study was to present the commercialization model of Iran's football industry based on sustainable development and performance.
Methodology: Due to the exploratory nature of the research, the qualitative research method was used to present a model related to the research topic. For this purpose, semi-structured interviews were conducted with 28 experts. According to the Charmaz Foundation data method, the research sample was selected as a combination of theoretical sampling and snowball sampling.
Results: The results showed that the Iranian football industry does not have a sustainable performance in the two income and sports sectors due to severe weakness in profitability and commerciality. According to the research results, these factors and factors are at three structural levels including (macroeconomic, microeconomic, ownership and investment) which are rooted in macro-structures of the economic, legal and managerial structural structure, Contextual (policy-making, planning, and management, which indicate factors that provide the basis for appropriate and profitable activities of economic enterprises in the sports and football industries) and institutional (sports, income, infrastructure, management, which requires defining and creating changes in strategic and operational planning in the country's football industry institutions) can be examined.
Conclusion: For effective commercialization based on development and sustainable performance in both sports and revenue sectors, appropriate measures must be taken, requirements must be met, and considerations of the model presented in this study must be taken into account, which will provide the basis for the profitability of clubs and subsequently.
Amir Rahimi; Mohammad Ehsani; Marjan Saffari; Rasool Norouzi Seyed hossini
Abstract
Objective: The purpose of this study was to investigate the structural relationship between entrepreneurial passion, technological creativity and the commercialization of sports science research.Methodology: The present study is descriptive-survey and applied in terms of purpose. The statistical population ...
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Objective: The purpose of this study was to investigate the structural relationship between entrepreneurial passion, technological creativity and the commercialization of sports science research.Methodology: The present study is descriptive-survey and applied in terms of purpose. The statistical population consisted of postgraduate students of sports science who were studying in Tehran universities during the years 1398-1397; based on Morgan’s Table, 385 students were selected randomly. The validity of the questionnaires was assessed by the opinions of Sport Management professors and experts, and their reliability was confirmed by Cronbach’s alpha and composite reliability. Results: The results obtained from SMART PLS 3 showed that entrepreneurial passion (along with its five dimensions) and technological creativity each had a direct and significant relationship with the commercialization perception of students' research achievements. At the same time, entrepreneurial passion was recognized as the driving force behind technological creativity.Conclusion: Sport science students need to establish a balance between scientific and business goals and for moving on the path to commercialization, use their strong positive emotions and Identity Makers to transform their ideas (knowledge) into innovative phenomena.
Narges bonakdarchyan; Rasool Nazari
Abstract
Objective: This research was conducted with the aim of developing a model of factors affecting the commercialization of sports.Methodology:The research method was performed qualitatively using a systematic design of data-based theory. In order to gather information, in-depth and semi-structured interviews ...
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Objective: This research was conducted with the aim of developing a model of factors affecting the commercialization of sports.Methodology:The research method was performed qualitatively using a systematic design of data-based theory. In order to gather information, in-depth and semi-structured interviews were used and information was analyzed by Gliseir paradigm. The statistical population of the study included professors and activists in the field of sports economics. Targeted theoretical techniques and snowballs were selected. Due to the limitations of the community, the sample size will be equal to the community size. Some scientists consider 10 to 15 people, if their scientific and experimental background is homogeneous, to be sufficient to form a group of experts. In this study, 14 people were interviewed. And from the interview 11 later repetition was observed in the received data and in interview 13 it was saturated. The analysis of qualitative data encoding method three open, axial and selective used. Reliability and validity were confirmed through the percentage of agreement within the subject and the approval of the statistical group and the interviewees.Results: Based on the findings, The research findings showed that various factors such as cultural factors, organizational factors, social factors, legal factors and structural factors affect the commercialization of sports.Conclusion: In general, Therefore, in the policies of managers of sports organizations, these factors should be given special attention.
mohsen Esmaeili; Tahmaseb Shirvani; mostafa afshari; Shamseddin Rezaei
Abstract
Objective: The goal of this research was to develop commercialization model for products of Sport Sciences Research Institute of IranMethodology: It was a qualitative exploratory research using grounded theory by systematic approach. The research population included all the experts and university professors ...
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Objective: The goal of this research was to develop commercialization model for products of Sport Sciences Research Institute of IranMethodology: It was a qualitative exploratory research using grounded theory by systematic approach. The research population included all the experts and university professors active in science and executive area of sport sciences in both Sport Sciences Research institute and other related organizations. Sampling continued until they were saturated and eventually 23 interviews were conducted. The sampling method was nonrandom purposive sampling using snowball and targeted techniques. To collect data, library studies were used as well as studying regulations and documents, books and websites and in the second phase the researcher interviewed samples using semi structured open questions. To analyze data coding method were used based on grounded theory by systematic approach.Results: From the total of 236 initial codes and 47 concepts, 24 main categories were extracted including cause conditions, central phenomenon, background and intervening conditions, and consequences. Paying attention to theoretical principals, research and study, economic and financial factors, barriers and threats, facilitators, and institutes and organizations, which influence on commercialization are main findings of the research.Conclusion: It is suggested that science research institutes enter commercialization subjects by creating commercialization teams and promotion of attitude and knowledge structures with focusing on technology oriented and relation oriented plans and internal & external strategies. As a result, they could take advantages of added value and revenues.
loghman keshavarz; abolfazl farahani; abolfazl alizadehgolrizi
Abstract
Objective: The aim of this study was to develop a pattern of research commercialization in sport management research. Methodology: The participants were professors and Ph.D. candidates of sport management in State and Azad universities in Iran including 1050 individuals. 257 individuals were randomly ...
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Objective: The aim of this study was to develop a pattern of research commercialization in sport management research. Methodology: The participants were professors and Ph.D. candidates of sport management in State and Azad universities in Iran including 1050 individuals. 257 individuals were randomly selected as the sample. To accomplish the purposes of this study a survey of 50 questions was used. Sport management experts confirmed its face and content validity, which was established by factor analysis. The questionnaire reliability was established 0.763 using Cronbach's alpha. To analyse the data, descriptive and inferential statistics including Kolmogorov - Smirnoff, correlation coefficients and confirmatory factor analysis using SPSS 21 and AMOS 22 software were used. Result: The results showed that seven factors: strategies of educational and research, infrastructure, networking, personality and culture, researcher capabilities, financial and policies affect the commercialization of sport management research. Conclusion: To commercialize sport management researches, the relationship between sports organizations and sports science faculties should be spread and academic research should be done based on the needs of these organizations. Also some conditions should be provided in sports science faculties in order to add research commercialization to their culture
