University of Guilan Journal of Sport Management and Development 2322-4800 14 1 2025 03 21 Organizational attractiveness of sport sciences departments and faculties of Iranian national universities from the perspective of undergraduate students Organizational attractiveness of sport sciences departments and faculties of Iranian national universities from the perspective of undergraduate students 143 168 8496 10.22124/jsmd.2024.27423.2893 FA Mahboobe Surani PhD Student of Sports Management, Department of Sport Sciences, Faculty of Humanities and Social Sciences, University of Kurdistan, Kurdistan, Iran Saeed Sadeghi Boroujerdi Professor of Sports Management, Department of Sport Sciences, Faculty of Humanities and Social Sciences, University of Kurdistan, Kurdistan, Iran Bahram Yousefi Associate Professor of Sports Management, Department of Sport Management, faculty of sport science, Razi University, Kermanshah, Iran Mohammad Soltanhoseini Associate Professor of Sports Management, Department of Sport Management, faculty of sport sciences, University of Isfahan, Isfahan, Iran Journal Article 2024 05 08 <strong>Objective</strong><strong>:</strong> The purpose of this research was to identify and explain the dimensions of the organizational attractiveness of sport sciences departments and faculties of Iranian national universities from the perspective of undergraduate students.<br /><strong>Methodology</strong><strong>:</strong> The research method was qualitative and in the form of thematic analysis. The statistical population includes undergraduate students in sport sciences departments and faculties of national universities. The sampling method was purposeful and a semi-structured interview was conducted with 14 participants until theoretical saturation. The coding technique was used to analyze the data.<br /><strong>Results</strong>: The findings showed   that the organizational attractions of sport sciences faculties include three main themes: structural, conceptual, technology and innovation, which include 16 sub-themes and 65 concepts.<br /><strong>Conclusion</strong><strong>:</strong> This research can help managers and officials of Faculties and universities to understand the perspective of undergraduate students as external stakeholders, so they can provide better understanding for attracting them and creating, promoting and maintaining well-known organizational attractions. <strong>Objective</strong><strong>:</strong> The purpose of this research was to identify and explain the dimensions of the organizational attractiveness of sport sciences departments and faculties of Iranian national universities from the perspective of undergraduate students.<br /><strong>Methodology</strong><strong>:</strong> The research method was qualitative and in the form of thematic analysis. The statistical population includes undergraduate students in sport sciences departments and faculties of national universities. The sampling method was purposeful and a semi-structured interview was conducted with 14 participants until theoretical saturation. The coding technique was used to analyze the data.<br /><strong>Results</strong>: The findings showed   that the organizational attractions of sport sciences faculties include three main themes: structural, conceptual, technology and innovation, which include 16 sub-themes and 65 concepts.<br /><strong>Conclusion</strong><strong>:</strong> This research can help managers and officials of Faculties and universities to understand the perspective of undergraduate students as external stakeholders, so they can provide better understanding for attracting them and creating, promoting and maintaining well-known organizational attractions. https://jsmd.guilan.ac.ir/article_8496_61497062c2ee42eafdc446ac6ad9c470.pdf