University of Guilan Journal of Sport Management and Development 2322-4800 6 1 2017 07 23 Development of bicycle culture in the Ferdowsi University of Mashhad Development of bicycle culture in the Ferdowsi University of Mashhad 155 173 2451 10.22124/jsmd.2017.2451 FA Yasser Safar M.A. in Sport Management, Ferdowsi University of Mashhad Seyyed Moeteza Azimzadeh Assoc. Prof., Ferdowsi University of Mashhad Journal Article 2014 09 08 <strong>Objective: </strong>The purpose of this study was to investigate the factors affecting the development of bicycle culture in the Ferdowsi University of Mashhad. <br /><strong>Methodology: </strong>The present research is descriptive - analytical. The research population consisted of all the male students (9,234) in the Ferdowsi university of Mashhad in the second semester of the 2013-2014 academic year. Through Cochran formula, the 312 students were selected as sample. <br /><strong>Results:</strong> The results showed that more than 86% of students wanted to use the bicycle on campus. The students' first priority to use bicycle was the physical activity and sport. Also, Friedman test showed that the most important factors to develop bicycle culture were equipment and facilities, incentive-supportive policies, and education - advertisement programs respectively. <br /><strong>Conclusion: </strong>If the university authorities provide conditions for students to ride their own personal bicycles in the university, the bicycle culture will be developed. Moreover, the university needs to develop a comprehensive plan to meet the priorities identified in this research to promote cycling. <strong>Objective: </strong>The purpose of this study was to investigate the factors affecting the development of bicycle culture in the Ferdowsi University of Mashhad. <br /><strong>Methodology: </strong>The present research is descriptive - analytical. The research population consisted of all the male students (9,234) in the Ferdowsi university of Mashhad in the second semester of the 2013-2014 academic year. Through Cochran formula, the 312 students were selected as sample. <br /><strong>Results:</strong> The results showed that more than 86% of students wanted to use the bicycle on campus. The students' first priority to use bicycle was the physical activity and sport. Also, Friedman test showed that the most important factors to develop bicycle culture were equipment and facilities, incentive-supportive policies, and education - advertisement programs respectively. <br /><strong>Conclusion: </strong>If the university authorities provide conditions for students to ride their own personal bicycles in the university, the bicycle culture will be developed. Moreover, the university needs to develop a comprehensive plan to meet the priorities identified in this research to promote cycling. https://jsmd.guilan.ac.ir/article_2451_5a10d99294ac293b8b4351d1f48cc580.pdf