Volume 12 (2023)
Volume 11 (2022)
Volume 10 (2021)
Volume 9 (2020)
Volume 8 (2019)
Volume 7 (2018)
Volume 6 (2017)
Volume 5 (2016)
Volume 4 (2015)
Volume 3 (2014)
Volume 2 (2013)
Volume 1 (2012)
Keywords = brand awareness
Number of Articles: 4
Surrey the value of a sports brand in the clubs of the football Iranian Premier League
Volume 10, Issue 1, January 2021, Pages 98-109
Investigating predictability the Purchase behavior of Spectators based the Brand Equit of National teams
Volume 9, Issue 1, March 2020, Pages 172-185
The impact of the brand investment on fans` loyalty with mediation of brand credibility and brand awareness among the fans of Persepolis club
Volume 8, Issue 3, November 2019, Pages 104-116
Designing a model of the effect of brand experience and awareness on brand love and consumers’ intention
Volume 8, Issue 2, September 2019, Pages 91-100