Volume 12 (2023)
Volume 11 (2022)
Volume 10 (2021)
Volume 9 (2020)
Volume 8 (2019)
Volume 7 (2018)
Volume 6 (2017)
Volume 5 (2016)
Volume 4 (2015)
Volume 3 (2014)
Volume 2 (2013)
Volume 1 (2012)
Keywords = Brand equity
Number of Articles: 5
Surrey the value of a sports brand in the clubs of the football Iranian Premier League
Volume 10, Issue 1, January 2021, Pages 98-109
Investigating the effects of brand uncertainty situations on consumer-based brand equity in Perspolis fans Football team) Investigating the effects of brand uncertainty situations on consumer-based brand equity in Perspolis fans Football team)
Volume 9, Issue 3, March 2020, Pages 18-33
Dimensions model detemination of particular Brand equity based on components of sports apparel consumer behavior
Volume 7, Issue 2, August 2018, Pages 37-51
The effect of internet advertising Brand equity (Case Study: Merooj Brand)
Volume 7, Issue 2, August 2018, Pages 73-86
Comparison of Brand Equity Components among Sportswear Shopper: A Case Study of Adidas Brand
Volume 5, Issue 1, May 2016, Pages 201-216