houriyeh dehghanpouri; khadijeh lotfi Yamchi; roghayeh sarlab
Abstract
Objective: The purpose of this paper is to provide a model of policy making impact on the development of sports tourism with the mediating role of entrepreneurial orientation and market orientation.Methodology: This research is practical and it is descriptive-analytical and it has been done by survey ...
Read More
Objective: The purpose of this paper is to provide a model of policy making impact on the development of sports tourism with the mediating role of entrepreneurial orientation and market orientation.Methodology: This research is practical and it is descriptive-analytical and it has been done by survey method. The statistical population of this study was managers and sports experts, entrepreneurs and tourism agents in the Northwest of the country. The statistical sample size was estimated at 220 people. The sampling method was a probability sampling of the Multi-stage cluster type. The data collection tool was a questionnaire. Data were analyzed by structural equation modeling using SPSS and AMOS software.Results: The outcomes reveal that policy-making has a positive and significant effect on the development of sports tourism, entrepreneurial orientation, and market orientation. The Entrepreneurial tendencies have a positive and significant effect on the development of sports tourism. Also the model parameters, all are desirable and indicates the approval of the research model. Conclusion: Policy making, planning and tourism development requires identifying the motivations and demands of tourists through marketing. Entrepreneurial orientation in sports tourism authorities in order to remove obstacles to tourism and comprehensive planning can provide a variety of recreational and tourist environments for the region and the country.
roghayeh sarlab; Mohammadrasoul Khidadadi; Mir Mohammad Kashef
Abstract
Objective: Sport facilities which are generally non-price pricing functions, an important step towards the development of sports industry is correct economic decisions.Methodology: The present study is an applied and descriptive-analytical research and has been conducted in the field. The present study ...
Read More
Objective: Sport facilities which are generally non-price pricing functions, an important step towards the development of sports industry is correct economic decisions.Methodology: The present study is an applied and descriptive-analytical research and has been conducted in the field. The present study examined the sport complexes of Takhti Stadium, Mirdamad and Manzarieh in tabriz. The statistical population consisted of those who referred to the gym, based on Morgan table, 384 persons were selected by stratified random sampling. The research tool was the people's willingness to pay Bidaram et al. (2017) Contingent valuation method was used to investigate the research questions by means of SPSS version 20 and Eviews version 9 software.Results: The results showed that the average willingness to pay for sports facilities in Baghshamal, Manzarieh and Mirdamad areas were: 47/44910Tomans, 52/ 34043Tomans and 42/15,000 Tomans respectively. Also, the total value of the tendency to pay for sports activities is 95087796 Tomans, Mirdamad for 59039520 Tomans and 60696000 Tomans in one year.Conclusion: Geographical location and the presence of experienced trainers are the reasons for the increased willingness to pay.
roghayeh sarlab; fariba askarian; Hossein Asgharpour
Abstract
Objective: The exchange rate is one of the most important factors in determining the domestic price of imported goods. Iran's economy has always been affected by the exchange rate fluctuations, and thus the industry of sports goods, which is one of the most important cultural, social and welfare industries, ...
Read More
Objective: The exchange rate is one of the most important factors in determining the domestic price of imported goods. Iran's economy has always been affected by the exchange rate fluctuations, and thus the industry of sports goods, which is one of the most important cultural, social and welfare industries, is not excluded. Methodology: The present research is a theoretical and practical objective and is descriptive in terms of research methodology. The method for collecting statistics and information in this study is documentary and library. Data were analyzed using a panel data approach during 1993-2015 with the help of Eviews 9. Results: The results showed that there is a positive and significant relationship between the exchange rate and the index of prices of imports of sports goods in Iran, and the rate of exchange rate passagein Iran and business partners is incomplete. GDP variables, final costs of business partners, commercial openness and inflationary environment have a positive and significant effect on the index of prices of imports of sports goods. The rate of exchange rate passagein the inflationary targeting system was 0.43 and in the anchor system, it was 0.41. Conclusion: Inflationary targeting has increased the rate of exchange rate on the price of import of sporting goods.